Why 'sono solo' can aid your creativity
About 3 days ago, I watched my boyfriend's car roll away in the dust. I was alone. Alone. I was alone. Or as the Italians more eloquently...
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novelistofbrands
Apr 3, 20233 min read
WTF is copywriting anyway?
It’s the job you didn’t know existed. Think about it. It’s career day in high school, and you’re being forced to fill out a ‘five year...
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novelistofbrands
Apr 3, 20232 min read
I LEFT SCHOOL TO BE A COPYWRITER (and here’s why you should too)
I am a very indecisive person. I really can’t help myself. Nothing keeps my attention. I’ve looked at over 15 different career paths,...
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novelistofbrands
Apr 3, 20235 min read
“WHERE THE F*CK DO I START?!!!”
With a deep breath. Honestly, don’t freak out … at least not more than you should. It’s easier said than done. But I know I speak on...
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novelistofbrands
Apr 3, 20232 min read
Word Tonic and the importance of connection and community
The GEN-Z copywriting community, meeting up IRL! Community. By dictionary definition, community is the condition of sharing and having...
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novelistofbrands
Apr 3, 20239 min read
What GEN-Z copywriters think about ChatGPT
Rewind a couple of days. I’m sitting at home - drinking AMAZING Portuguese green wine - when I get a lil notification on my phone....
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novelistofbrands
Apr 3, 20235 min read
Put yourself into the wave of discomfort
I’m scanning the waves... That one looks good (but what if the surfers at the front think I’m stupid and I fall?) That one right there...
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novelistofbrands
Apr 3, 202311 min read
How to become a copywriter with no experience in seven simple steps
WARNING: This is a long one, but it’s filled with juicy tips. Feel free to hit Ctrl + F on your keyboard and search for the stuff you...
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novelistofbrands
Apr 3, 20233 min read
How to fight writer’s block: a self defense guide
You stare at the blank page. It stares back. You hold the gaze. Who will defeat who? A single bead of sweat rolls down your temple. You...
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novelistofbrands
Apr 3, 20234 min read
Dealing with the young writer “adulting” dilemma?
So this is adulting. You enter a new phase of your young life. You get the opportunity to learn, grow and gain professional working...
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novelistofbrands
Apr 3, 20233 min read
Strange things freelance copywriting has taught me
I love freelance copywriting. I never thought I’d find a career that I actually - wholeheartedly - love. It’s flexible. It’s rewarding....
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novelistofbrands
Apr 3, 20233 min read
On leaving England and the weirdness of nostalgia
In exactly 26 days and five hours, I’ll be 30,000ft in the air. Sky-riding my way to an entirely new life in an entirely new country. My...
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novelistofbrands
Apr 3, 20234 min read
Are you really a writer though?
So, you can write. Does that make you a writer? If so, then isn’t everyone a writer? Finding where the line stands between professional...
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